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lost positions, which can be an opportunity for you and your site. Keep these keywords in mind and bookmark them for Step 4, when you choose the opportunities that will get you ahead. To perform a quick analysis of your competitors' SERP features , click the SERP Features filter above the table. You will see the keywords for which your competitor has recently gained or lost a specific SERP feature. SERP Features Your Competitors Win or Lose in Semrush Organic Search .
To find out what types of content Jiangxi Mobile Number List on a competitor's site performed most organically, visit the Pages report . Sample Pages report for a perfume store in Semrush Organic Search This report will tell you the percentage of traffic a competitor's URL receives and the number of keywords the page ranks for. You can inspect each of the URLs listed to study their best content and how they are structured to attract readers and rank well on Google.

Column give you an immediate overview of how the most important pages cover transactional, commercial, informational or navigational keywords. Proportion of transactional, commercial, informational or navigational keywords in the Semrush Organic Search Pages report 3. See How Your Keywords Stack Up The next step, after discovering what your competitors are doing well, is to take a close look at the gaps between your existing keyword portfolios. The Keyword Opportunities report allows you to compare up to five sites and can show you the unique keywords that a single
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